Get in touch

40+

companies built

£185m

total portfolio value

100

products built

Get in touch

40+

companies built

£185m

total portfolio value

100

products built

Don’t invest unless you’re prepared to lose all your money. 

These are high-risk investments and you are unlikely to be protected if something goes wrong.

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Our worldview is that technology provides businesses that use it well with the ultimate unfair advantage.

Our job is to invest in companies that have the potential to use tech to radically increase their value.

Listen to our CEO (1:51 min)

9

companies invested in, with our previous investment vehicle, over the past year

40+

companies built in our Venture Builder and F+L Capital

£164m

combined portfolio value

(from our Venture Builder and ucreate LLP4 Investment Vehicle)

Case Studies

Listen to our Chief Investment Officer talking about:

CakeDrop

Listen to our Chief Investment Officer talking about:

UJJI

Listen to our Chief Investment Officer talking about:

Lone Design Club

FAQs

What stage do we invest at?

Our model works best with Founders who have an early-stage MVP that has evidence of traction with limited revenue and needs support from our team of experts in product, user design, strategy and technology in order to maximise the value it can provide its customers. Alternatively, primarily offline businesses where technology could improve customer experience, remove the current limitations and drive efficiencies and new opportunities.

What industries do we invest into?

Our investments are typically sector-agnostic. We focus instead on businesses that can demonstrate evidence of solving a real problem for their customers, whatever the industry, ideally via a B2B business model. If the investment is successful, we partner you with our highly experienced team who has helped to create successful ventures in Proptech, RevTech, Martech.

What are the most common reasons we choose not to invest?

We focus on niche but not 'trendy' high volume industries. We work with our Founders to understand the real problem they are solving and how technology can provide a solution. We always look for ways to design, build and launch a small but valuable product so that we can test live with users as quickly as possible and unfortunately in our experience, 'trendy' technologies are often high effort for little value to the end customer.

Why do we invest in horses, not unicorns?

We look for businesses that we call 'Horses'. These companies have the ability to become a champion racehorse, but if not, bring in consistent, sustainable returns. We aren't looking for unicorns– that's not our game. Read more in our blog here.

Meet  F+L Capital team

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MATT
JONS

Founder & Chief Executive Officer
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Daniel
Christey

Co-Founder
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Olex
Gorodnytskyi

Chief Strategy Officer
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Conor
Moylan

Chief Investment Officer
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Jacqueline
Enoch

Chief Financial Officer

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