Tackling Your Biggest Business Challenges with High-Performing Digital Products, AI, and a Startup Mindset

We combine startup agility with enterprise-grade execution. We tackle your toughest challenges—streamlining operations, improving customer relationships, and scaling revenue—by building impactful, high-performing digital products.

Combining off-the-shelf tools, custom development, AI, and insights from our team of engineers, product managers, designers, financial analysts, and investors, we deliver solutions with speed, precision, and a relentless focus on measurable outcomes. Working as an extension of your team, we bring the mindset and energy that have built successful startups since 2013.

kicking off the first AI project

Helping Wagonex get started with and stay ahead with AI.

The challenge:

Wagonex wanted to implement AI to improve customer experience, profitability, internal operations and customer experience and stay ahead of their competition.

How we helped:

We uncovered 15 AI opportunities to improve efficiency and revenue and prioritised 5 that would make the biggest impact inline with their priorities and business goals.

The outcome:

We're currently kicking off the first AI project with Wagonex. The plan is to focus on the top 5 opportunities we uncovered.

The Challenges

Businesses today are under immense pressure to adapt and innovate. Productivity is slipping—employees spend 58% of their time on repetitive tasks, and outdated tools frustrate teams, with 32% of employees wanting to leave due to poor systems.

Even when internal tools are deployed, adoption often lags due to poor design.

Meanwhile, the era of relying solely on generic SaaS tools is ending. The rise of AI and modern software development allows businesses to build scalable, tailored solutions faster and more cost-effectively—leading to hyper-personalisation, improved efficiency, and unique IP creation.Your employees deserve tools they love.

Your customers demand seamless experiences. And your business needs solutions that drive measurable impact, while remaining compliant, ethical, and secure.At Founder + Lightning, we tackle these challenges head-on, blending startup thinking with a diverse team of experts to create transformative results.

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32%

compansaying poor tools make them want to leave. ies built

58%

time spent on repetitive tasks instead of strategic work.

Case Studies

Automotive

Staying ahead with AI

Not for Profit

CREATING CONNECTIONS

Investment Advisory

Company Pensions

10x revenue generated

Solving Business Challenges with High Performing Digital Products, AI, and Smart Integrations

We specialise in building digital products—whether it’s automating workflows, hyper-personalising customer journeys, or scaling operations.

Our solutions combine cutting-edge AI, custom development, and off-the-shelf tools, enhanced by a team that includes financial analysts and startup investors.

We believe solving big challenges requires more than just tech. It takes a team of brilliant minds—from product designers and engineers to those who’ve helped build and invest in successful startups.

We bring together a broad collection of expertise to deliver solutions designed for maximum adoption and impact.

Our approach ensures every solution solves real business problems while creating lasting value.

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Smart Integrations:

Seamlessly combining off-the-shelf tools with tailored development.

Custom Digital Products

Building platforms and apps designed for your specific needs.

Engaging Internal Tools:

Designing tools employees actually want to use, creating measuDesigning tools employees want to use, improving adoption and productivity.rable improvements in adoption and satisfaction

Hyper-Personalised Experiences:

Using AI to deliver meaningful customer interactions.

Scalable Platforms

Systems that grow with your business while reducing costs.

Ethical AI Solutions:

Ensuring compliance, security, and responsible use of AI.

The Cost of Standing Still

Relying on outdated tools or generic SaaS solutions leads to:

High Costs:

Expensive subscriptions without true IP ownership.

Low Adoption

Poorly designed tools that frustrate employees.

Customer Churn

Frustrated customers take their loyalty elsewhere.

Missed Opportunities:

Competitors who innovate faster leave you behind.

With the right digital products, your business can:

Unlock Productivity

Automate tasks and free employees to focus on meaningful work.

Save Costs

Build custom solutions and avoid unnecessary SaaS fees

Drive Adoption

Create tools employees love, boosting morale and retention.

Scale Smartly:

Build platforms that grow with you.

Ensure Compliance

Align AI systems with your ethical and security requirements.

The Transformation

Uncover Root Challenges

Identify the real problems slowing your business.

Deliver Tailored Solutions:

Combine smart tools, custom development, and AI for maximum impact.

Build for the Future:

Create scalable, ethical systems that grow with your business.

For over a decade, we’ve built startups and solved tough challenges. We bring that same entrepreneurial mindset to larger organisations—working as an extension of your team and taking on your challenges with the same passion we’ve shown since 2013.

Hear from our client partners

I love the deep and broad expertise of the team, the support I feel from them all, and flexibility with regards to how we can approach the project

Jo Fenn, Adgreen

Working with F&L enabled us to work in a new digital space in a way that we would not have been able to do two years ago before working with them

From Head of Product, from a leading Pension provider to the NHS

Anyone who’s in the position where they’re thinking about how they might implement AI tools in their business, or fill a gap in their understanding, I would definitely recommend these workshops. If you don’t get on the front foot, you may fall behind because it’s moving very quickly.

Leon James, CTO Wagonex

Our approach

Discover

Collaborate to understand your business challenges and opportunities for digital solutions.

Design

Create a roadmap blending off-the-shelf tools, AI, and custom development.

Deliver

Build and implement scalable solutions that maximise impact and adoption.

Why Founder + Lightning?

Startup Agility Meets Enterprise Execution At Founder + Lightning, startups are in our DNA. Since 2013, we’ve built apps, platforms, and digital products under tight time and budget constraints, always focused on delivering meaningful outcomes.

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10+

Years of Experience

100+

Successful Projects

50+

AI Specialists

A Handful of Long-Term Clients:

We intentionally work with only a small number of long-term clients at a time. This ensures deep, meaningful relationships and an unparalleled focus on delivering exceptional quality. Unlike large consultancies, you won’t be one of many; you’ll be one of the most important.

What You See Is What You Get:

At Founder + Lightning, you’ll never be sold to by the best people only to have juniors do the work. The same expert teams who’ve built, invested in, and scaled multiple startups will work directly on your challenges.

10+ Years of Experience:

Tackling complex challenges and scaling successful startups.

Global Expertise

A London-based team of 50+ product thinkers, engineers, AI specialists, and analysts.

Diverse Talent

Access to a team that combines tech expertise with financial and investment analysts to solve challenges holistically.

Startup Mentality:

Working in the trenches to deliver measurable business value.

Smart Integrations

Leveraging off-the-shelf tools with tailored development for cost-effective solutions.

Ethical AI:

Ensuring compliance, security, and responsible use of AI systems.rking in the trenches to deliver measurable business value.

We don’t just deliver solutions; we measure success by the outcomes we create, working shoulder-to-shoulder with your teams. By partnering with us, you get the benefit of a team that’s as invested in your success as you are.

Meet the team

RO
WELCH

Chief Experience Officer

PAWEŁ
KAMIŃSKI

Chief Technology Officer, Co-founder

EMMA
ROWLEY

Lead Product Manager

WAN-LIN
TAI

Lead Product Designer

MORLENE
FISHER

Solutions Architect

becca
toher

Customer Experience Executive

MATT
JONS

Founder & Chief Executive Officer

Daniel
Christey

Co-Founder

Olex
Gorodnytskyi

Chief Strategy Officer

Conor
Moylan

Chief Investment Officer

Jacqueline
Enoch

Chief Financial Officer

Let’s Solve Your Biggest Challenges Together

There’s never been a more exciting time to be in business. With AI, automation, and scalable digital solutions, the opportunities are endless.

But in a competitive and challenging economic environment, standing still is not an option.To succeed, businesses must think and act like startups—adapting, innovating, and rising to the top. At Founder + Lightning, we’re one of the few partners who can authentically bring that mindset to larger organisations.

Let us help you build the tools, platforms, and solutions that will propel your business forward. The opportunity is now—let’s make it count.

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40+

£185m

100

Helping Elizabeth's Smile create a product to support child grief through connection.

The challenge:

How we helped:

The outcome:

Helping a leading finance provider to the NHS deliver a project that had been in progress for 3 years, in 3 months

The challenge:

How we helped:

The outcome:

Helping Wagonex get started with and stay ahead with AI.

The challenge:

How we helped:

The outcome:

Tackling Your Biggest Business Challenges with High-Performing Digital Products, AI, and a Startup Mindset

We help you defy the digital transformation odds...

Helping Wagonex get started with and stay ahead with AI.

The challenge:

How we helped:

The outcome:

The Challenges

32%

58%

Case Studies

Staying ahead with AI

CREATING CONNECTIONS

10x revenue generated

Solving Business Challenges with High Performing Digital Products, AI, and Smart Integrations

The Cost of Standing Still

Uncover Root Challenges

Deliver Tailored Solutions:

Build for the Future:

Hear from our client partners

Our approach

Why Founder + Lightning?

10+

100+

50+

A Handful of Long-Term Clients:

What You See Is What You Get:

10+ Years of Experience:

Global Expertise

Diverse Talent

Startup Mentality:

Smart Integrations

Ethical AI:

Meet the team

ROWELCH

PAWEŁKAMIŃSKI

EMMAROWLEY

WAN-LINTAI

MORLENEFISHER

becca toher

MATTJONS

Daniel Christey

Olex Gorodnytskyi

Conor Moylan

Jacqueline Enoch

Let’s Solve Your Biggest Challenges Together

Like what you see? Build your next tech product or apply for investment

RO
WELCH

PAWEŁ
KAMIŃSKI

EMMA
ROWLEY

WAN-LIN
TAI

MORLENE
FISHER

becca
toher

MATT
JONS

Daniel
Christey

Olex
Gorodnytskyi

Conor
Moylan

Jacqueline
Enoch